COURSE PREVIEWAbout this course
Make your product go viral and generate boatloads of money with the hottest Silicon Valley trend: product-led growth!
Learn from a Silicon Valley veteran with 11 years experience in marketing for companies of all sizes including: Series A-D startups, bootstrapped startups, a Google accelerator startup, a Google venture-backed SaaS, Sony PlayStation, and more!
Content includes case studies, actionable advice, gamification tips, growth tactics, marketing psychology, startup marketing, quizzes, real examples from my work history (including successful ads and campaigns) and much much more.
Learn how to:
Write emails to onboard new users
Generate viral word-of-mouth for your product or startup
Gamify your UX
Optimize your conversion metrics
Re-design your product marketing to be product-led
Fix holes in your marketing funnel
Switch from a sales-led to product-led funnel
Build habit formation
Persuade people to try, buy, and keep using your product
Apply marketing psychology
Widen your top-of-funnel
Market like a Silicon Valley guru [growth hacking]
Explode your app's install rate
Get people talking about your product or startup
Generate revenue faster
Apply best practices in product-led growth
This course is for: marketers, entrepreneurs, general managers, product managers, and others wanting to apply product-led growth to their business, B2B marketers and B2C marketers.
Let's start getting you more users!
Topics:
SaaS
SaaS Marketing
Software Marketing
App Marketing
Growth Marketing Product
Mobile App Marketing
Apps Marketing
App Promotion
Tech Marketing
Technology Marketing
Tech Startups
Product Growth
B2B Marketing
B2B Growth
B2C Marketing
Startup Marketing
Gamification
Product Management
Product Owner
Growth Hacking
Growth Marketing
Growth Mindset
Product Marketing
Product Marketing Manager
Product Marketing Strategy
Digital Product Marketing
Marketing Your Product
Digital Marketing
Marketing Strategy
What you'll learn
- Product-Led Growth: Drive viral product success
- Product Marketing: Optimize product-centered marketing strategies
- Product Management: Master effective product management
- Growth Hacking: Rapidly scale with innovative tactics
- Digital Marketing: Boost visibility with digital strategies
- Email Marketing: Craft emails that engage
- Lead Nurturing: Build and maintain customer relationships
- Lead Generation: Attract and convert leads efficiently
Before you begin
- Some basic experience in marketing products is helpful but not mandatory
- An open mind and a passion for learning innovative product-led growth techniques
- Suitable for entrepreneurs, marketers, product managers, and anyone interested in growth strategies
- No advanced technical skills are needed—just a hunger to apply powerful marketing tactics
Who this is for
- Marketers looking to level up their skills in startup, app, and SaaS marketing
- Entrepreneurs aiming for Product Led growth
- Product managers focused on driving growth and managing innovative products
- General managers seeking to understand the latest strategies in growth hacking and startup marketing
- This course is perfect for anyone wanting to scale their business, launch successful products, and master the art of startup growth
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